Jake Harper
The KFC Double Down is a sandwich that uses two pieces of fried chicken fillet instead of bread. It was first launched in 2010 and has since become a cult menu item, with fans campaigning for its return when it has been discontinued. Variants include the Zinger Double Down, which has a spicy flavor, and the Double Down Dog. The Double Down has been released in various countries, including Canada, the Philippines, Japan, Singapore, Malaysia, Korea, Germany, France, Spain, South Africa, and the United Kingdom.
| Characteristics | Values |
|---|---|
| Name | Double Down |
| Description | A bun-less sandwich with two pieces of fried chicken fillet, containing bacon, cheese, and sauce |
| Variants | Grilled chicken fillets, spicy coating, turkey bacon, pineapple slice, BBQ sauce, hash brown patty, salsa, waffle, etc. |
| Availability | KFC restaurants worldwide |
| Launch Date | October 18, 2010 |
| Discontinuation | November 14, 2010 |
| Relaunch Date | May 25, 2011 |
| Limited Edition Variants | Zinger Double Down, Hawaiian Version, Waffle Double Down, etc. |
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What You'll Learn
KFC's Double Down sandwich features two fried chicken fillets
The KFC Double Down sandwich is a unique offering from the fast-food chain that features two fried chicken fillets in place of the traditional bread buns. This unconventional sandwich has garnered a cult following and has been reintroduced to KFC menus worldwide multiple times due to its popularity.
The Double Down sandwich was first introduced when KFC expanded into Sweden and has since made its way to various countries, including Denmark, Germany, France, Canada, the Philippines, South Africa, Japan, Singapore, Malaysia, Korea, and Spain. The sandwich typically includes two pieces of fried chicken fillet, bacon, cheese, and a sauce, but KFC has launched different variations to cater to regional tastes and preferences.
In Germany, for example, the Double Down contains two chicken strips, bacon, Monterey Jack cheese, and the special Double Down Sauce by KFC. Meanwhile, in France, the sandwich was initially launched as a limited edition with two flavours: Original Bacon and Spicy Zinger. Due to its popularity, it was later reintroduced with an additional flavour, "Black Pepper."
The Zinger Double Down, a spicy variant of the original Double Down, has also gained significant traction. It was launched in the Philippines, Singapore, Korea, and the United Kingdom, often as a limited-time offering. In Singapore, the Zinger Double Down uses turkey bacon instead of regular bacon to conform to halal standards. In Korea, the Zinger Double Down MAXX, which includes a hash brown patty and salsa, was added to the menu alongside the original Zinger Double Down.
KFC has also introduced limited-time variations of the Double Down, such as the Waffle Double Down in Canada, which featured a Belgian waffle between two seasoned chicken fillets and maple-flavored aioli. The Double Down has sparked controversy due to its high-calorie content and unconventional use of chicken fillets as buns. Despite this, it has cultivated a dedicated fan base that eagerly anticipates its return to the menu.
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Variants include the Zinger Double Down with spicy coating
The Double Down is a sandwich offered by KFC that features two pieces of fried chicken fillet instead of bread. Variants include the Zinger Double Down with spicy coating, which was launched in the Philippines in October 2011. The Zinger Double Down was also launched in Singapore in April 2012, using turkey bacon to conform to halal standards. The Double Down was discontinued in the Philippines in 2012, but was reintroduced in January 2014, along with a smaller version, the Junior Double Down. It was discontinued again in May 2014 but relaunched in January 2015 with a new variation, the Double Down Dog.
The Zinger Double Down was also sold in Korea from December 1, 2012, to March 1, 2013, and was later added to the year-round menu in March 2014. In October 2014, the Zinger Double Down KING was announced in Korea, featuring a beef patty and barbecue sauce between two Zinger patties.
In August 2015, KFC France released the Double Down in two flavours, including the Spicy Zinger. The Double Down was introduced in Germany in January 2017 and returned as a limited-time offer from January to March 2021 and again from November to December 2024.
KFC brought back the Double Down in the UK for a limited time in 2025, with a quirky ad campaign for the Zinger Double Down variant.
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It was launched in select Asian countries in 2010
The KFC Double Down is a sandwich that features two pieces of fried chicken fillet instead of bread. Variants include fillets that are grilled or with a spicy coating. The Double Down was first launched in November 2010 in select branches in the Philippines, the first Asian country to sell the sandwich.
The Double Down was initially released in the Philippines with bacon, cheese, and sauce. However, to obtain halal certification in other countries, the bacon was replaced with a slice of processed smoked chicken. The Philippines discontinued the Double Down in mid-2012, but it was reintroduced in January 2014, along with a smaller version called the Junior Double Down.
Following its launch in the Philippines, the Double Down was introduced in other Asian countries. In April 2012, KFC Singapore launched the Zinger Double Down, which uses turkey bacon to conform to halal standards. In September 2012, KFC Malaysia introduced the Double Down, and in December 2012, it was released in Korea.
The Double Down has since become a cult item for KFC, with fans worldwide calling for its return whenever it is discontinued. It has been described as "one of the most buzzworthy fast-food menu items ever" by Nick Chavez, CMO of KFC US.
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The Double Down was introduced to Europe in 2014
The Double Down is a sandwich offered by KFC that replaces bread with two pieces of fried chicken fillet. It was introduced to Europe in 2014, starting with Sweden when KFC was first introduced to the country. In October 2014, KFC released the Double Down in French markets as a limited-edition product. The French version of the sandwich included bacon, cheddar cheese, and barbecue sauce in the two pieces of chicken fillet. Its advertising slogan was "No apto para cobardes", which translates to "Not for cowards".
The Double Down was then released in Germany in the same month. The German version of the sandwich contained two chicken strips, bacon, Monterey Jack, and the special Double Down Sauce by KFC. The Double Down was available in Germany until March 2017.
In March 2016, KFC introduced the Double Down in Spain. The Spanish version of the sandwich was similar to the French one, including bacon, cheddar cheese, and barbecue sauce in the two pieces of chicken fillet.
The Double Down was also released in the UK and Ireland in October 2017. It became the fastest-selling sandwich in recorded history there, with one being sold every second.
Prior to its introduction in Europe, the Double Down was released in several other countries. It was first launched in Canada in October 2010 and later in the Philippines in November 2010. In 2011, KFC Philippines replaced it with the Zinger Double Down, which had a spicy flavor and crunchy skin. The Double Down was also introduced in South Africa in March 2013, Japan in February 2012, and Singapore in April 2012.
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KFC brought back the Double Down in 2023 for four weeks
The Double Down is a unique sandwich offered by KFC that replaces the traditional bun with two pieces of fried chicken fillet. It also contains bacon, cheese, and sauce. Variants have included grilled fillets or those with a spicy coating, and it has even been adapted to meet halal requirements in some markets.
The Double Down was first launched in 2010 in the Philippines, and it has since been introduced in various countries, including Canada, South Africa, Japan, Singapore, Malaysia, Korea, Denmark, Germany, France, Spain, and the UK. Due to its popularity, it has often been brought back as a limited-time offer, with some markets also introducing new flavours.
In 2023, KFC brought back the Double Down for a limited time of four weeks. This return came after nearly a decade of absence and followed years of fans begging for its return. To celebrate, KFC launched a quirky ad campaign, featuring unexpected placements of the sandwich, such as in bunk beds and perfume bottles.
The 2023 reintroduction of the Double Down also included a spicy variant, the Zinger Double Down, which was available in the UK. Accompanying the return of the iconic sandwich was the introduction of a new premium bacon and cheese chicken sandwich for those who prefer a more traditional option with a bun.
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Frequently asked questions
The Double Down.
The Double Down features two chicken fillets instead of buns, with bacon, cheese, and sauce. Variants include the Zinger Double Down, which has a spicy flavor, and the Double Down Dog.
The Double Down has been available in select KFC locations in the Philippines, South Africa, Canada, Japan, Singapore, Malaysia, Korea, Denmark, Germany, France, Spain, Sweden, and the United Kingdom.
